We believe in holistic experiences that enhance the 5 senses in unexpected ways.

We approach design through strategy and branding, interiors & graphics

Because the crossover of disciplines is where magic happens.

Our store

 
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What We Do

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Interiors & Architecture

D'Lab believes that everything is architecture. A cohesive design strategy should always be present in every single scale of a project. 

From the initial concept design until the last signage moment experienced in the space, design is the driver that makes all scales come together.

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Branding & Strategy

We are passionate about bringing new identities into life, for already established brands or completely new ones.

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Illustrations & Art

D’Lab is on a mission to try all possible mediums. We are starting with prints and tote bags, but hold tight, more and bigger things are coming soon!

We also create unique pieces of art. We are always open to work on special orders and collaborations!

Welcome to TheDreamLab

...A Laboratory of Dreams

 

 
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Who We Are

We stand for creativity, community and love. 

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A Laboratory

An incubator for creative ideas that blurs the lines between art, architecture & branding design.

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A Connector

The apostrophe symbolizes a chain of thoughts, an association of ideas in the contemporary creative realm that brings together people with similar interests. Stay tuned for future collaborations!

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Passionate

All our products are original designs made with love and sustainably sourced when possible. 10% of our store revenue will be donated to Charity, forever. For each collection, we will select a different NGO that supports a different cause.

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A platform for dreamy design explorations

CURATED BY MARÍA LOZANO.

Originally from Madrid, María moved to NYC in 2013 to take her MsAAD'14 from GSAPP, Columbia University. Before, she studied Architecture at the ETSAG- Escuela Superior de Arquitectura de Alcala de Henares, Madrid.

She currently works as a brand designer in Manhattan and spends the rest of her time dreaming in Brooklyn.

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Our Mission

SPREAD THE LOVE

Because we all want to make the world a better place.

We will donate 10% of our revenue to charity, forever. We will be selecting different NGOs that support different causes with every collection.

Our first donation will go to Red Cross. TheDreamLab family has been a Red Cross donor for a very long time and their cause touches us very closely. 

Our first Collection
"Earthly Delights"

 

An homage to the mystery behind Bosch's masterpiece 'The Garden of Earthly Delights'. Because dreams can be extremely exotic, fantastic and implausible, but sometimes also pretty mundane too. 

Continue dreaming...

 
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Our Store

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Bags

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Illustrations

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